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Over 2,000 real rulings — analysed for what they mean to your team. Published every day.
Showing 1914 cases
A consultant challenged an Asacol leavepiece claiming “up to 72% treatment success”. The Panel found breaches, but on appeal the Appeal Board…
Alcon’s Travatan BAK-free ad used a thornless rose and animal/in vitro data implying better tolerability vs BAK formulation. PMCPA found the ad…
BMJ analysis suggested 3 Ipsen trials were missing EUCTR results. Panel found 2 trials had no UK nexus and 1 was cancelled…
Abbott disclosed that one representative had not taken/passed the ABPI Medical Representatives Examination after exemptions ended in 2006. PMCPA ruled a breach…
Two public complaints said an Onglyza advertorial in Health Service Journal was inappropriate/too technical and potentially public-facing. Panel found a Clause 11.1…
PMCPA case AUTH/3117/11/18 (Director v Seqirus) concerned clinical trial disclosure but was ruled outwith the scope of the ABPI Code (2016). No…
BMJ analysis suggested Teva had unreported EUCTR trial results (72% disclosed). Panel initially found Clause 9.1 breaches for two UK-nexus trials, but…
Merz’s Bocouture ad in Cosmetic News implied 1:1 clinical conversion/equal potency vs Botox. PMCPA ruled it breached a prior undertaking and failed…
A pharmacist alleged an ALK-Abelló rep wrongly said EpiPen was discontinued, Jext administration was identical, and Jext had 24-month shelf life. Panel…
Vifor voluntarily admitted three Ferinject ads placed by global colleagues in international journals were not certified under the UK ABPI Code. PMCPA…
Pharmacist challenged Pradaxa ‘Stroke Prevention’ leavepieces and a rep’s presentation as misleading on tolerability and GI bleeding. Panel found breaches, but Appeal…
A journalist alleged a Daily Mail Online story was covert promotion of Xolair linked to Novartis contacts and a pack shot. PMCPA…
Ipsen UK was ruled in breach of Clause 9.1 after supporting an ISU urology meeting at a 5-star Belfast venue where the…
An ex-employee alleged a meeting invitation remained on an events website after an undertaking was signed. The Panel ruled Gedeon Richter failed…
Ex-employee complaint about Esmya meeting invites for Barcelona. Panel found unacceptable meeting arrangements and lack of certification (2013), plus promotion of an…
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