ABPI Code support that’s hands-on, practical, signatory-minded, and built for real approvals.
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I’m Dr Anzal Qurbain—ABPI Final Medical Signatory and pharmaceutical physician. I help teams create compliant, credible materials faster by improving approval judgement, strengthening evidence logic, and reducing avoidable rework.
About me and why my perspective is different

My work sits at the intersection of Medical Affairs, compliance, marketing, and governance — where decisions actually get tested.

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Everything I do at AskAnzal is shaped by one principle: helping teams move faster without creating unnecessary risk.
My background means I don’t just know the ABPI Code — I know how it’s applied when decisions are challenged, perceptions are tested, and scrutiny is real.
  • Pharmaceutical Physician with frontline Medical Affairs experience
  • ABPI Final Signatory reviewing job bags, social media, congress materials, and campaigns
  • Experience working inside UK and global affiliate teams — not just advising from the outside
  • Regularly analyse PMCPA cases and Code grey areas, not just the written rules
  • Focused on defensible judgement, not checklist compliance

I’ve worked across global and specialty pharmaceutical organisations including Roche, Pfizer, Novartis, GSK, Glenmark, UCB, Sobi, Merz, Jazz, Astellas, Alnylam, AOP Health and many many more, supporting Medical Affairs and compliance teams with real-world application of the ABPI Code under regulatory scrutiny.

  • Signatory-style thinking for Originators, Reviewers, AQPs and Final Signatories
  • Job-bag practical: claims, balance, references, and what will get challenged
  • Meetings & congress confidence: materials, slides, booths, follow-up and digital
  • Governance that sticks: SOPs/WIs, templates, checklists, workflows and audit trails

How i work

Fast, defensible approvals—without the drama.

I bring a calm, structured approach to ABPI decisions—so your team can move quickly, document rationale properly, and avoid last-minute escalation.

Practical review that improves the next cycle

You get clear edits and rationale you can reuse—tightening claims, strengthening references, and improving balance so approvals get easier over time

Governance that protects the brand

From classification to meeting compliance and digital risk, I help you make decisions that stand up to scrutiny—and are simple to explain internally.

FAQ

Frequently Asked Questions

ABPI signatory-style review and advisory across UK/IE materials—job bags, emails, websites, banners, meetings/congress activity, advisory boards, press releases, and digital/social content. I also deliver workshops and build SOP/WI governance where teams need standardisation.

Yes. AskAnzal is designed for cross-functional teams. The goal is shared decision-making: clearer rationale, fewer review loops, and stronger, defensible outputs.

Book a 30-minute call. Bring one example (or describe your current challenge). I’ll recommend the fastest route—mentorship, workshop, outsourced review support, or governance/SOP build—and what success looks like in the next 2–4 weeks.

Insights and more

News & PMCPA Cases

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