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Over 2,000 real rulings — analysed for what they mean to your team. Published every day.
Showing 1914 cases
PNH testing guidance hosted on a hospital website carried Soliris prescribing info and Alexion branding. PMCPA ruled it was promotional, disguised by…
Two withdrawn Ecalta leavepieces with outdated prescribing info were still reachable via direct PDF URLs indexed by Google. Panel found this did…
BMS admitted a corrected Opdivo/Yervoy promotional article was republished online before certification and final print versions weren’t checked/signed. PMCPA found breaches of…
An Ipsen employee updated their LinkedIn job title to include “Cabometyx RCC”. The PMCPA ruled this amounted to promotion of a POM…
Pradaxa HCP website dosing flowchart did not clearly flag CrCl <30 mL/min contraindication. Panel said busy HCPs could miss it, making the…
Employee complaint about Toujeo Coach webinar invite emails (copy/paste template, tracking sends, alleged reminder emails). Panel found no evidence of non-compliance and…
Anonymous health professional alleged Lundbeck updated UK SPS content referencing US launch of Vyepti (not UK-authorised). Panel found no evidence of Lundbeck…
PMCPA ruled Allergan employees promoted Botox to the public by ‘liking’ third-party LinkedIn posts using #Botox/#Brotox. Clause 26.1, 9.1 and 2 breached;…
Teva’s HCP respiratory webpage lacked prominent PI/AE signposting and omitted PI for two products. A Teva-funded “educational” site was deemed promotional, needed…
LEO UK staff ‘liked’ global LinkedIn posts. PMCPA said this proactively disseminated content to UK audiences, making it in-scope. Breaches included uncertified…
A pharmacist challenged GSK’s “over £5 cheaper than Fostair at medium dose” claim for Seretide Evohaler (website and journal ad). The PMCPA…
A member of the public/media alleged Nerlynx was promoted to the public via an open awards website video. Panel found the site…
Astellas challenged Janssen’s Zytiga QoL webpage. Panel found some claims/graphics misleading (comparator confusion; missing exploratory endpoint context; PHQ-9 implying depression risk), breaching…
PMCPA found LEO breached Clauses 9.1 and 2 (2016 Code) after a senior employee sought confidential competitor discount price information from an…
A UK-based Aimmune employee ‘liked’ a US LinkedIn post naming a POM and indication. The Panel said this proactively disseminated promotion to…
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