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PMCPA case AUTH/2188/12/08: complaint about conduct of a representative. The matter was ruled outwith the scope of the ABPI Code (2008). No…
Complaint about an βAndropauseβ website. PMCPA concluded the matter was outwith the scope of the ABPI Code; no breach was found. Undertaking…
AstraZenecaβs βFixing Dadβ diabetes patient-engagement trailer sat within a promotional HCP medicines site and was used by field force. Panel ruled it…
PMCPA ruled Daiichi-Sankyoβs UK website βProductsβ page promoted POMs to the public by listing brand/generic names and indications plus condition/benefit statements, without…
PMCPA case AUTH/2904/11/16 (Director v Lundbeck) concerning clinical trial disclosure for Selincro. Outcome: No breach; matter was outwith the scope of the…
Janssenβs BSR βPipelines in PsAβ innovation theatre session was ruled not to be legitimate scientific exchange and to promote Tremfya for an…
PMCPA ruled ivironheart.co.uk was promotional for Viforβs IV irons (Ferinject/Venofer). Missing prescribing info, AE reporting statement and certification; content misleading vs oral…
A Kisqali leaflet used at a breast cancer meeting was ruled misleading for not clearly limiting MONALEESA-7 survival data to the aromatase…
GSKβs asthma webinar registration page promoted Relvar but omitted prescribing info and PI location statement, and wasnβt reviewed under a prior undertakingβClause…
Complaint alleged Nicorette journal ad used out-of-date prescribing information after SPC updates. Panel found SPC changes were minor and did not require…
Employee complaint upheld after Britannia used βApo-go Pumpβ name/logo despite Apo-go not being supplied as a pump. Panel found misleading promotion and…
Complaint alleged a Granocyte YouTube video promoted a POM to the public, lacked prescribing information and wasnβt recertified. Panel found it was…
PMCPA ruled Norgineβs Feraccru promotional email overstated economic claims from a small abstract and in-house modelling, omitted key limitations, and downplayed IBD…
A senior Pfizer UK employee posted and another βlikedβ a LinkedIn update linking to a BBC article about the Pfizer/BioNTech Covid-19 vaccine…
Complaint alleged Jardiance webcast/slides misled on CV benefits, encouraged off-label use, and hosted outdated prescribing info publicly. PMCPA ruled no breach of…
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