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Over 2,000 real rulings — analysed for what they mean to your team. Published every day.
Showing 1914 cases
Otsuka’s “Therapy Areas in Europe” webpage still referenced working with partner Akebia on CKD anaemia after the agreement ended. PMCPA ruled the…
PMCPA found Merck Serono failed to maintain high standards after two event co-chairs’ consultancy agreements were not agreed/signed in advance of services.…
Ex-employee alleged BI/Lilly alliance PMAP SOP and training were not accessible/controlled and that “agreements outside PMAP” existed. Panel found allegations not evidenced;…
PMCPA case AUTH/3870/1/24 against AstraZeneca concerned allegations about clinical trial material. The matter was found outwith the scope of the ABPI Code;…
Complaint alleged MART references on AstraZeneca’s SENTINEL Plus HCP website indirectly promoted Symbicort and therefore needed PI and an AE reporting statement.…
Complaint alleged GSK sponsorship of an HCP event wasn’t disclosed on the homepage or registration pages. Panel found sponsorship was sufficiently clear…
Two Idorsia banner ads for Quviviq used the term “chronic insomnia”. Complaint alleged off-licence promotion vs SmPC. Panel found authoritative definitions aligned…
Pfizer UK’s 2020 Twitter thread on Phase 3 Covid-19 vaccine results (plus linked BioNTech content and press release) was ruled promotional before…
Jazz funded a patient organisation’s “Family Guide” via unrestricted grants. The funding declaration appeared in small font on page 5 and the…
Complaint challenged a Blenrep website claim (“generally well tolerated and manageable safety profile”) as misleading/unqualified. Panel found the claim sufficiently supported and…
A Pharmasure representative delivered a substantial high street chocolate hamper to a fertility unit team. The Panel ruled it was an unacceptable…
A pharmacist challenged the strapline “Reflux super-suppressant” in a BMJ advert for Gaviscon Advance. The Panel found it implied unsubstantiated general superiority…
A competitor complaint upheld that a Calceos leavepiece misleadingly implied taste-driven preference, long-term adherence and fracture-risk benefits, and used references that did…
A Gardasil press release and follow-up PR emails after the UK chose Cervarix for the national HPV programme were ruled misleading, exaggerated…
A GP complained that a Toviaz ad also promoted tolterodine without required prescribing information. The Panel ruled a breach of Clause 4.1,…
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