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Cases selected for the AskAnzal weekly PMCPA insight newsletter
Complaint about a Nicorette online ad: use of an infant image and a “43% more effective” claim without…
GSK challenged an AstraZeneca Symbicort SMART leavepiece for an unqualified ‘Rx… plus as needed’ dosing line. The Panel…
A public complaint challenged a Rectogesic press release implying it aided fissure healing. PMCPA ruled the statement inaccurate…
PMCPA case AUTH/2613/6/13 about a Cerazette discount scheme. The matter was found to be outwith the scope of…
GSK disclosed that Avandamet ads ran for ~3 months with outdated prescribing information omitting macular oedema as a…
A hospital doctor said an Imraldi mailing requiring a signature was harassment and an inappropriate marketing practice. Panel…
A senior employee’s LinkedIn comment praising Strivit D3 (“licensed, prescribed, kosher and halal”) was ruled to be public…
Complaint said an Ozempic promotional email implied use in all type 2 diabetes patients because “adults” appeared later…
Teva’s HCP and education websites were ruled promotional in parts. Breaches included missing prominent PI/AE signposting online, missing…
Bayer challenged Janssen’s Erleada promotional video alleging off-licence promotion and misleading/disparaging cross-trial safety comparisons. The PMCPA Panel ruled…
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