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Cases selected for the AskAnzal weekly PMCPA insight newsletter
Forxiga website and rep messaging implied all patients can start 10mg with no uptitration. Key 5mg start for…
A third-party promotional webpage had a non-functioning single-click PI link for Pradaxa/Praxbind for ~3 weeks. An earlier email…
Six amalgamated complaints. Breaches found for a UK “think tank” meeting (uncertified promotional content; ‘cure’ implication) and LinkedIn…
Complaint alleged a senior employee’s LinkedIn ‘Experience’ section promoted Enhertu to the public and off-label, using terms like…
A GP challenged a Lipitor journal ad using a fireman analogy. The Panel and Appeal Board found it…
A GP practice complained about an Otsuka representative’s unprofessional email (sent from work email) containing disparaging comments about…
Lilly was found in breach after a branded promotional presentation appeared to be part of a university diabetes…
Financial Times alleged Roche pressured staff to sell Tamiflu to non-doctors and used cash payments/discounts. Panel found unclear…
Cephalon’s internal congress feedback note described “clubbing” and late-night bars with HCPs and urged “lets make sure they…
Cephalon discovered an interim medical adviser who certified ~45 promotional items was not GMC registered. PMCPA found a…
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